Our Recommendation: When setting up a Google Ads program, it’s best to use your own credit card to pay Google directly. This way, you retain full control over the ad spend while allowing others—such as marketing partners or agencies—to manage the account on your behalf. This setup ensures that you’re only charged for the clicks…
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What Are the Benefits of Website Consent Mode Compliance – Do I Need A Cookie Pop-Up on My Website?
Have you ever wondered why so many European websites now display cookie pop-ups that you have to interact with to make them disappear? If you’re like me, you probably don’t read them and just click ‘accept’ without thinking, or ‘decline’ until you hit a feature that requires consent. What you might not realize is that…
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