Client Portfolio

Bassett Industries: Over 75 Years of Tube Bending & Fabricating

50% Lead Increase & Elevated Brand Image for Tube Bending Fabricator

Industry: Metal Fabrication

The Challenge: Bassett Industries, a specialist in metal fabrication and CNC machining, needed to replace their difficult-to-update, outdated website to better reflect their capabilities and forward-thinking company.

The B2B Solution: We developed a new, flexible website that is easy to update with expanded capabilities and company news. Our ongoing management includes full digital strategy development, Google Ads management, original content creation, and a professional company overview video.

Bradley Pulverizer: Continuous Grinding & Classifying Solutions For Hard, Friable & Abrasive Materials

Consistent Growth: 7% Activity Increase and Improved Inquiry Quality

Industry: Industrial Machinery OEM

The Challenge: Bradley Pulverizer was working with an old website template that was rigid and difficult to update with new information and resources. They needed a flexible platform to support consistent promotion of their specialized industrial solutions.

The B2B Solution: We developed a new, flexible website and executed a comprehensive digital strategy that included ongoing content development for SEO, E-Newsletter promotion, and LinkedIn management.

Client Testimonial: We’ve been a long-time client and can attest that B2B has been an excellent partner to Bradley Pulverizer. Their knowledge of the digital space has invigorated our brand and helped us gain exposure to numerous customers. We would recommend B2B to any company looking to enhance their digital presence.

Burlington Safety Laboratories: High Voltage Proof-Testing Laboratory & Electrical Safety Equipment

Digital Marketing Revamp Drives a 47% Activity Spike

Industry: Safety, Utilities

The Challenge: Burlington Safety Laboratories was being held back by a stale digital marketing partner who provided an ineffective SEO strategy. They needed a fresh approach to support their distribution and product testing services.

The B2B Solution: B2B Digital Solutions upgraded their website for design, usability, and new content. We implemented an aggressive strategy focused on regular E-Newsletter promotions, ongoing SEO, and development of new sales resources.

Benton Foundry: Iron Foundry & Castings

Modernizing an Industrial Brand for Enhanced Digital Presentation

Industry: Metal Foundry

The Challenge: Benton Foundry, a producer of ductile and gray iron castings, was limited by an outdated website. The old platform lacked the flexibility to add custom features, hindering their ability to properly present their industrial capabilities.

The B2B Solution: We have developed a completely new, modern website tailored to their needs. Our ongoing service package ensures the site is always fresh, with quick response times for updates, supported by continuous SEO and social media management.

Empire Abrasive Equipment: A leader in air-blast technology

10-20% Inquiry Growth & Streamlined Lead Management for Abrasive Equipment Leader

Industry: Metal Finishing

The Challenge: Empire Abrasive Equipment was hampered by a rigid digital catalog and, critically, lacked any centralized system to capture and organize incoming sales leads from the website.

The B2B Solution: We replaced their outdated digital catalog with streamlined, user-friendly information. Most importantly, we developed a new web-based system to automatically capture, organize, and manage all sales inquiries.

Client Testimonial: B2B Digital Solutions manages the Empire and Gibson websites, our Digital Marketing program, and handles several other miscellaneous marketing needs that come up. They have been a valued partner with us for many years and have a very good understanding of our place in the market.

Gage-It: Repairs, calibration, and certification of all types of gauges

82% Spike in Inquiries Drives Consumer Confidence for Gage-It E-Commerce

Industry: Instrumentation Sales & Service

The Challenge: Gage-It’s e-commerce platform for gauge repair and certification was outdated, no longer compliant, and suffered from low consumer confidence due to security concerns.

The B2B Solution: We rebuilt their entire e-commerce presence using WooCommerce, ensuring the platform is fully compliant, secure, and user-friendly. This included a modern design and updated cart functionality.

Twin Specialties: Providing the Highest Performance Metalworking Fluids, Lubricants, Cleaners, and Chemicals to Industry

UI/UX Overhaul Solidifies Twin Specialties as an Industry Leader

Industry: Metalworking Fluids

The Challenge: Twin Specialties, a long-established provider of industrial fluids and chemicals, sought a knowledgeable partner to overhaul their website, handle updates, and significantly improve their SEO performance.

The B2B Solution: We executed extensive website and UI upgrades, focusing on user experience and the development of fresh, resource-rich content. The overall strategy centered on ongoing improvements and maintenance.

Zacros America: Manufacturing flexible packaging for liquid applications up to 20L

Empowering Global Messaging with a Self-Managed Website Platform

Industry: Packaging OEM

The Challenge: Zacros America needed a reliable domestic digital partner to develop a new website platform that could be easily managed and updated by their USA OEM team, independently of their Japan headquarters.

The B2B Solution: We developed a WordPress website specifically designed for simplified management and ease of use, allowing the USA team to quickly adjust messaging and content as needed.

Gibson Abrasive Equipment: A leader in wheel-blasting technology

Web-Based Lead System Boosts Activity by 25% for Wheel-Blasting Leader

Industry: Metal Finishing

The Challenge: The website had a rigid digital catalog structure and, critically, lacked any centralized system to manage and organize inbound leads for their specialized abrasive equipment.

The B2B Solution: We replaced the outdated digital catalog with streamlined, user-friendly information. We also developed a robust, web-based system to capture and organize all leads automatically.

MyRaina: Elder Care Safety Technology

Digital Foundation and Branding Fuels Successful Start for Elder Care Innovator

Industry: Medical

The Challenge: As a new company, MyRaina needed a foundational website, clear brand messaging, and professional resources to support early sales and, most importantly, secure corporate funding.

The B2B Solution: We developed a streamlined, manageable website, established core brand messaging (motto and mission), and created a compelling product overview video to communicate their value proposition.

Client Testimonial: It is a pleasure partnering with Kit and the B2B Digital team to further our marketing objectives. One of their key assets is being responsive to our requests and always treating them with priority. In addition, they are very receptive to feedback and quickly adapt to meet our needs.

New Vista Corp: Thread Checking Solutions

Video-Rich Website Drives 32% Increase in Inquiries for Threading Solutions
Leader

Industry: Industrial Machinery OEM

The Challenge: The website was outdated and did not provide a user-friendly way for customers to evaluate and understand their advanced thread checking, remediation, and tapping solutions.

The B2B Solution: We launched a new website featuring extensive product videos aligned with each specific solution, creating a much more intuitive evaluation and learning experience for users.

Client Testimonial: B2B has been a valued partner for New Vista over the last decade because they have both executed and built upon our vision for an engaging, well- designed website. As a small business with a specialty product, working with B2B has given our team peace of mind because they are willing to spend the time required to understanding our product and market. Thanks to their team’s commitment, we have seen success and engagement growth through our website each year.

OCM, Inc.: Concrete Construction Solutions

Modern Product Catalog Recaptures Trackable Activity and Inquiries

Industry: Construction

The Challenge: OCM had a legacy Windows-based website that was completely inaccessible, outdated, and incorrectly structured, preventing any management, updates, or tracking of activity.

The B2B Solution: We built a new, accessible website using WooCommerce to create an interactive, web-based product catalog, with a clear ability to add e-commerce functionality in the future.

QDP, Inc.: Converting, Stamping & Fabrication

Flexible SEO Template Drives a 100% Increase in Activity and Inquiries

Industry: Materials Converting

The Challenge: The previous website template was rigid, making it difficult for the QDP
team to update content regularly or implement an effective SEO strategy.

The B2B Solution: We provided a new website with a flexible template designed for easy updates and a refreshed design that drastically improved the brand’s integrity and positioning.

Robinson Steel Company: Storage & Locker Solutions

E-Commerce Overhaul Delivers 15% Revenue Growth for Storage Solutions Provider

Industry: Warehouse & Locker Room

The Challenge: The existing e-commerce section was unsupported, and the overall website structure was rigid, making the management of their locker room, bathroom, and storage solutions difficult.

The B2B Solution: We launched a new, modern website using WooCommerce that is fully secure, supported, and simple for the Robinson Steel team to manage and update in-house.

SAE Products: Lubrication Components & Fasteners

Comprehensive Digital Strategy Generates 20% E-Commerce Revenue Growth

Industry: Lubrication Solutions

The Challenge: An outdated and rigid e-commerce system prevented ongoing digital marketing efforts and the ability to effectively promote new products or engage customers regularly.

The B2B Solution: We launched a new WooCommerce site for secure ordering, combined with a strategy including new photography, e-newsletter deployment, and regular publication of industry-related resources.

Client Testimonial: For over 10 years, SAE Products has trusted B2B Digital Solutions to drive continuous improvement in our e-commerce and overall website performance. Year after year, they have delivered measurable results. Their comprehensive digital strategy covers everything from Google and Bing Ads to website management, content development, e-newsletters, e-commerce, and Amazon store management. What truly sets them apart is their deep understanding of our business. They are responsive, proactive, and always refining our strategy to keep us ahead of the competition.

Sauer Compressors USA & Canada High Pressure Solutions

Ads Optimization and SEO Deliver 61% Increase in Engaged Website Activity

Industry: Industrial Compressor OEM

The Challenge: Sauer needed an industrial B2B partner to help them double website activity in five years and drastically improve conversion rates from their paid search campaigns.

The B2B Solution: We implemented regular, SEO-aligned website updates and streamlined and optimized their Google and Bing Ads management, alongside user- friendliness improvements.

Scaletron Industries: Rugged Chemical Scales

Decades-Long Partnership Ensures Industry Leadership and Consistent Growth

Industry: Water/Wastewater

The Challenge: Maintain status as the leader in the industry by meeting evolving customer demands and ensuring the website remains current with company news and job stories.

The B2B Solution: A long-term, trust-based partnership providing continuous digital strategy, ongoing website management, original content publication, and transparent reporting.

STS Water Treatment: Wastewater Treatment Systems

New SEO-Friendly WordPress Site Boosts Brand Equity for Wastewater Specialist

Industry: Water/Wastewater

The Challenge: STS was held back by an old, difficult-to-update website that suffered from poor search engine optimization (SEO), preventing them from effectively promoting their services.

The B2B Solution: We developed a new, SEO-friendly website in WordPress for ease of ongoing updates and aligned the branding with their new corporate structure.

True Up A&I: Conveyor Installation Solutions

Rapid Launch of Resource-Rich Website Generates New Customers in First Year

Industry: Warehouse & Fulfillment

The Challenge: The client needed to rapidly launch a new website—complete with visual appeal and resources—to align with the urgent introduction of their new division.

The B2B Solution: We developed a new, resource-rich website with SEO-friendly content, downloadable assets, and animated videos, ensuring immediate support for all new product introductions.

Client Testimonial: Over the past year, B2B Digital Solutions has been an extremely reliable and thoughtful partner in organizing our marketing concepts, helping us build a strong digital presence for True Up Companies’ Automation Installation (A&I) Division. Their team has gone above and beyond in creating high-quality blogs, videos, and other content that not only showcase our expertise but also engage our target audience. They have a remarkable ability to clearly explain the impact of valuable marketing strategies—both in terms of benefits and potential pitfalls—ensuring we make informed decisions. More than just a service provider, they have become an integral part of our efforts to expand our exposure to both clients and vendors, making them a trusted extension of our team.

Murphy & Read Spring: 4 Generations of Spring Making Expertise

Nearly Double the number of RFQs & New Catalog

Industry: Spring & Wire Form Manufacturing

The Challenge: Generate more RFQs and replace outdated, stand-alone, licensed catalog.

The B2B Solution: We quickly launched a tactical ad campaign on Google and Bing which generates RFQs at a fraction of the cost of their other advertising. We built and launched a new Woocommerce catalog, that is both native to WordPress, free & simple to navigate.

Action Pak: The Contract Filling & Packaging Authority

Built new website to address their expanding capabilities, resulted in a 40% increase in RFQs.

Industry: Contract filling, powder food & beverage contact mfg and packaging

The Challenge: Their website needed to be replaced to reflect their business evolution. They also wanted more RFQs than they were generating from their costly & outdated advertising strategy.

The B2B Solution: B2B built Action Pak a new updated website with a modern design and great SEO results. We replaced Action Pak’s ineffective advertising with Google Ads and they’ve seen a great improvement in both quantity and lead quality.

Client Testimonial: We’ve worked with the B2B Digital Solutions team for over a decade. B2B is a very reliable and highly effective marketing partner for our Business. Their work has generated high-value customers that pay for B2B’s services many times over. It’s great to work witih people who understand businesses like ours and digital marketing, that’s a perfect combination for a company like Action Pak!

The Rodon Group: One of our Nation’s largest family owned custom injection molders

Rebuild old website, decommisson CRM and upgrade both with superior results.

Industry: Custom Plastic Injection Molding

The Challenge: Rodon’s website was contructed on a costly marketing CRM. The CRM caused slower than acceptable page loading which negatively impacted their SEO. Rodon was also discontinuing a marketing strategy which they found was no longer cost effective.

The B2B Solution: B2B rebuilt the website which improved their SEO, and B2B removed the CRM and replaced it with services offering the features they still required, but with subscription-free solutions.

Client Testimonial: The Rodon Group has built a long and successful partnership with B2B Digital Solutions, and for good reason. The B2B team truly understands industrial businesses like ours, which translated into seamless execution and reliable delivery of our digital marketing initiatives. What truly sets B2B apart is their sharp understanding of what makes a great Rodon customer. We’ve worked with larger, more expensive digital agencies in the past, but none could match the exceptional performance that B2B Digital Solutions consistantly delivers. Last point, I like that all work is done on shore, in the USA. We can always reach a real person which gives me a secure feeling as we transfer data and discuss and implement our plans.